Pidelaluna Events is joining the Mallorca Convention Bureau to multiply its commercial efforts and work with the other members of the association, to continue to position Mallorca as the finest MICE destination in the Mediterranean.

Like others, this is a destination with its strengths and its weaknesses. To ease the poverty and marginalisation of the less fortunate, at the last edition of the Mallorca Loves MICE conference, the participants actively cooperated with two local NGOs.

One team went over to the Mallorca Sense Fam headquarters to help volunteers to organise products for users and prepare the hall for the 10th anniversary of the association, which in 2019 assisted more than 1400 families at the threshold of poverty.

Another group took part in a Monopoly-style role-playing game: each participant put himself/herself in the shoes of a Fundación Mallorca Integra user, taking on that person’s disability and economic limitations. Two life-changing experiences “touched up” with entertaining activities that definitely left a positive mark on participants.